Here is an interesting blog post and slideshow from Indris Mootee on the design thinking and strategic business innovation.

Here's a quote from the post that sums up Indris' thinking:

"I was often asked the question of what "design thinking" has to do with business strategy. When talked about "design thinking" people refer to asthetics (mainly high stlye design or usability) and generally they cannot relate to strategy (strategy means spreadsheet). I explained to them that “design thinking” is crucial to any innovation effort if a company wants to break out of its current competitive structure."

And here is his slideshow with the 10 principles for strategic business innovation:

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In this article, Linda discusses how to transform concepts of design education to the the business world in three applications:

1. Front end: Testing products & services before budget is spent on development; getting data early while there is still mobility to hypothesize and change approaches.
2. Teams: Forming cohesive teams quickly (within and across disciplines); make information understandable and accessible in cross-disciplined teams; facilitate facilitation: deepen transparency, effectiveness, trust and alignment.
3. Clients and Customer Relationship: Creating process framed case studies to showcase successes; design compelling presentations.

This is the recording of Linda Yaven's webcast from January 10, 2008.

Linda' presentation was titled, "You, Me and Pictures: A Snapshot of Making Thinking Visible".  Linda provided an overview of how design thinking leads to more effective communication and collaboration.  Linda is a design thinking catalyze and associate professor at the California College of the Arts in San Francisco.  She can be reached at www.lindayaven.com.

You can also download the slides or view the slides onine from this link.

This is the presentation that Linda Yaven used in her webcast from January 10, 2008.

Linda' presentation was titled, "You, Me and Pictures: A Snapshot of Making Thinking Visible".  Linda provided an overview of how design thinking leads to more effective communication and collaboration.  Linda is a design thinking catalyze and associate professor at the California College of the Arts in San Francisco.  She can be reached at www.lindayaven.com.

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